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TELETOON Masters Program: Writing for Animation
Imarion Post-Production HD Primer
Evening with Robert McKee
NBC Universal Feature Film Writing Program
NBC Universal Women Writers Workshop
NBC Universal Development Incubator
NBC Universal Feature Film Marketing and Distribution Series


The NBC Universal Feature Film Marketing and Distribution Series - February 7, 21 & 28 2006
Presented by NBC Universal
For emerging film producers

Instructor:
Mark Slone, Vice President Marketing and Publicity, Odeon Films

Industry Guests:
February 7, 2006:
Cynthia Amsden, Unit Publicist, Roundstone Communications
Margaret Burnside, Directorof Advertising, Motion Picture Distribution LP

February 21, 2006:
Tom Alexander, Director of Theatrical Releasing, Mongrel Media
Andréa Grau Clunie, Communications Director, Toronto International Film Festival Group

February 28, 2006:
Tamara Shannon, Vice President of Theatrical Distribution, ThinkFilm

The NBC Universal Film Marketing and Distribution Series has been developed to assist emerging producers navigate the daunting world of film marketing and distribution. Mark Slone, Vice President of Marketing and Publicity for Odeon Films, will provide course participants with a broad understanding of publicity, promotion, advertising and distribution. This 3 evening course will offer participants the opportunity to work with industry guests, examine case studies and further develop a workable marketing strategy for their film project. Participants should have their own original project outline or a script from a recent Canadian release as a basis for individual assignments.

This 3-part intensive workshop explores:

  • A producer’s on-set responsibilities
  • Vital marketing tools within the industry
  • The creation of an effective promotion strategy
  • Press Kits , Posters and Trailers
  • Using a film festival as a marketing tool
  • Budgeting for creative and material costs
  • Creating the General Release Plan

Mark Slone is the Vice President of Marketing and Publicity for Odeon Films. A graduate of McGill University with a background in community radio and arts, he specializes in communications for specialty, Canadian, genre and arthouse films. He has recently served as a Board Director for the Images Festival and the Toronto Jewish Film Society. He lives in Toronto with his wife and daughter.

Location: National Film Board, 150 John St. (at Richmond)
Date: Tuesday February 7, Tuesday February 21 and Tuesday February 28
Registration: 6:00pm-6:30pm
Time: 6:30pm-9:00pm
Fee (3 Part Series): $195 + GST Members , $285 + GST Non-members

Note: This series is open to managers and senior industry professionals working in broadcasting. Registrant must inlclude her/his title and name of broadcast organisation.

To register: call (416) 322-3430 x221 or email a completed registration form, along with your resume to wift@wift.com or fax your registration to (416) 322-3703

Space is limited.

* Cancellation of registration with more than 3 business days notice is subject to a $25.00 administration fee; for cancellation with less than 3 business days notice, no refund will be given. WIFT-T reserves the right to cancel, reschedule or substitute guest instructors as necessary. Should the workshop be cancelled, WIFT-T will issue a full refund or credit the fee to another WIFT-T Professional Development program.

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